The Borderlands community opens itself up to all individuals of all skill levels, shapes, and sizes to help them find themselves and each other on a trail in the mountains or deserts of the world. We collaborated to create several different merch items including hoodies, stickers, t-shirts, race medals, marketing collateral, and even temporary tattoos.

 

The goal was to create products that are inclusive of all racing levels while embracing the outdoors and wild elements that trail running embodies.

Borderlands Trail Running is a company that is founded on passion and dedication for the sport. They have created a community of athletes who would always rather play their sport than watch it, when given the option.